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STAND UP TO CANCER ANNOUNCES MORE THAN $80 MILLION PLEDGED
 
SEPTEMBER 17, 2010 – LOS ANGELES, CA: Stand Up To Cancer today announced that in connection with the September 10, 2010, simultaneous commercial-free telecast, more than $80 million has been pledged so far to accelerate ground-breaking research and bring new treatments to patients as quickly as possible. Patriot Communications provided the overall telecommunications, call center, and Internet donation processing support for this extraordinary event.

Stand Up To Cancer returned to primetime TV on September 10, at 8PM EST & PST / 7PM CT. The one-hour fundraising event, hosted by network news anchors Katie Couric, Diane Sawyer, and Brian Williams, was simulcast live and commercial-free on ABC, CBS, FOX, NBC, Bio, Current TV, Discovery Health, E!, G4, HBO, HBO Latino, MLB Network, mun2, Showtime, Smithsonian Channel, The Style Network, TV One and VH1.

"From individuals all over the country who called or went online to contribute; to corporations, organizations, philanthropists and foundations who support this work, to the networks and cable channels who donated airtime, to the celebrities who volunteered to participate -- we're building an incredible grassroots movement. We all feel that cancer has taken too much from us, and are rallying to help the teams of scientists working to end this disease. Particularly in these challenging economic times, the support has been phenomenal, and we are profoundly grateful for it," said Lisa Paulsen, President & CEO of the Entertainment Industry Foundation, the 501(c)(3) charitable organization for the television and film business that serves as the fiduciary behind Stand Up To Cancer.

SU2C was formally launched on May 27, 2008, to raise funds for groundbreaking translational research to accelerate the delivery of new therapies to patients, getting them from the “bench to the bedside” as quickly as possible. SU2C brings together scientists from different disciplines across various institutions to work collaboratively — rather than competitively — at a critical time in the field of cancer research when collaboration can be synergistic.

The 2010 SU2C special was dedicated to the nearly 13 million U.S. cancer survivors and illustrated how the groundbreaking research funded by SU2C can change the tide in the fight against the disease. In addition to updates provided on the work of the five SU2C Dream Teams, the evening featured performances from legendary recording artists and a live phone bank with more than 80 stars answering calls from viewers.

"In addition to the remarkable array of celebrities, there were many other aspects of the show that were incredible highlights for all of us involved in producing it," said Laura Ziskin, SU2C co-founder, executive producer of the September 10th broadcast, and a cancer survivor. “So many people from all across the country shared with us how they've been affected by cancer,” noted Ziskin. “We were delighted to be able to honor them by featuring so many survivors, telling some of their stories, and forcefully making the point that you can triumph over cancer. Being able to share tangible progress being made by the SU2C research Dream Teams in their fight against this disease was thrilling, as was introducing the scientists to our viewers. These men and women work 24/7 trying to end cancer, often with very little public recognition, so we were really pleased to have them onstage for the show's close.

But make no mistake, cancer is a crisis, a disaster and we must do more urgently.”

The effort to raise funds for additional Stand Up To Cancer scientific "Dream Team" research programs has only just begun. And donations to Stand Up To Cancer are ongoing. Funds will continue to be raised from corporations, organizations and philanthropists. Individual donations can also be made anytime at the www.standup2cancer.org website, or by calling the donation line at 1-888-90-STAND.

www.standup2cancer.org
9/23/2010 1:56:31 PM
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